Corporate social responsibility

A bridge to a better tomorrow

During our lives we all make an impact on the communities we work in, and through corporate social responsibility (CSR) we can work together to make sure our impact is positive.

Businesses as corporate citizens also have an impact on the community, and together we have a responsibility to the people and communities we work in. The benefits of adopting ethical business practices and encouraging our employees to get involved in their communities will lead to a sustainable business for the future. This is what is known as corporate social responsibility (CSR).

Corporate social responsibility is not a new concept in our society. During the early turbulent days in Singapore, renowned businessmen such as Tan Kah Kee, Syed AT Alsagoff and later P Govindasamy in their respective ways built bridges, and their philanthropic footprint is an important part of Singapore’s rich and successful history.

As a business we reflect on our past success, and the valuable contributions we have made to society, using the resources available to us. We are delighted that our employees are involved at all levels of CSR and that it is simply the way we do business. We are dedicated in our approach to corporate social responsibility and have committed ourselves to continue to boldly speak out on issues that affect society, because we believe we have a duty to the society we live and work in and we do so with the same passion that we bring to ethics and excellence in business.